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Leadership

Unlocking a Successful Ascent as Your Business Grows Up

POST: simplify your revenue model

podcast: listen to leading local business

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I'm Katie — Your Outsourced COO.
I help local businesses lead well and grow profitably.

Meet Katie

In this post, we’re sharing the importance and opportunity, and even necessity, of shifting your role and mindset as a business owner. As your business begins making its mark and is demanding more time and energy you begin to notice a mental tug that asks “Am I equipped to fill a crucial role that situates my business for more profit and growth?” This is a unique leadership position that catches most entrepreneurs by surprise and leaves them confused, overwhelmed, and uncertain for far too long. But with the right awareness, preparedness, and action plan that doesn’t have to be you!

TL;DR: As your business grows, it’s important to transition from being involved in every detail to leading from a higher level. In the early days, you’re deeply hands-on, but over time, delegating tasks becomes essential. This shift allows you to focus on strategic oversight, empowering your team and driving the company forward. Effective delegation helps clear bottlenecks and keeps the momentum going. By embracing a visionary leadership role, you ensure your business stays on the path to long-term success and innovation.

The Startup Phase: In The Early Days

In the beginning stages, you likely found yourself juggling multiple responsibilities, from deciding on service offerings to establishing a seamless customer service system. This crucial phase sets the foundation for the company, defining its vision, and ensuring that its budding brand reputation shines brightly.

During this hands-on period, you must have a deep understanding of operational intricacies and be laser-focused on survival and initial growth. The primary goal is to validate the business model, cultivate a loyal customer base, and lay the groundwork for generating initial revenue streams. This phase is like nurturing a seedling, carefully tending to every aspect of the business to ensure its healthy growth and development.

Transitioning Roles During Business Growth

As the business begins to expand, it’s time for your role as the business owner to evolve. This phase is marked by streamlining operations, growing the team, and delegating many of the daily tasks. This is when your focus shifts from hands-on work to exploring new opportunities and empowering others to handle less critical duties.

At this point, it’s crucial for business owners like you to concentrate on nurturing a strong team, delegating responsibilities, and ensuring that the appropriate processes and systems are in place to support continued growth. Identifying new opportunities that align with the company’s vision becomes increasingly important. Equally important is having the necessary time and space for strategic thinking and innovative ideas to keep business growing forward.

Steering Rather Than Rowing

As your business reaches a more mature and settled phase, it’s important to maintain stability and focus on long-term growth. You’re still the business owner but your responsibility now tends towards guiding the company rather than being involved in day-to-day operations.

Leadership during this stage entails strategic planning, nurturing a positive company culture, and ensuring that the business can adapt to change. It’s about driving your company’s vision forward and ensuring that the organization remains innovative and competitive. Not progressing may feel like stagnation or even regression. Moving forward can take various forms, such as introducing new services, expanding to a different targeted customer, or diversifying revenue streams. Equally important is a commitment to elevating your customer’s experience to potentially increase service prices, provide raises to your team, and minimize service errors that can be time-consuming to resolve. Remember, growth isn’t solely about expanding in size, but in today’s competitive small business space, it does require an active commitment to improvement and excellence.

Success Means Not Doing it Alone

Efficient delegation plays a vital role in driving successful business growth. It’s essential for business owners to acknowledge that overseeing every detail is not feasible, and entrusting capable team members with responsibilities is key.

The presence of an executive leader or an outsourced COO can greatly support the business owner. By managing day-to-day operations, this individual allows the owner to concentrate on strategic decision-making and long-term planning. This collaborative leadership approach ensures that all facets of the business are effectively managed.

If you haven’t realized it yet, you’ll likely observe that without delegating and sharing some of your responsibilities, your workload will become overwhelming, leading to tasks slipping through the cracks. It becomes challenging to organize and manage your time effectively when you’re burdened with too much. This situation can turn you into a bottleneck for your business. When you exceed your capacity, your business does too. By setting yourself up to thrive through delegation, your business thrives in turn.

The Owner’s Ascent: A Leap to Leadership

A critical transition for business owners is the shift from being an operator to a visionary leader. This change in mindset involves moving away from daily operational tasks and towards guiding the company’s strategic direction.

Embracing this shift means understanding that your primary job is now to train, develop, and lead their team to work effectively. It’s about ensuring that your business is well-positioned for future growth and that your vision is continually driving the business forward. Remember, this journey is natural, and reaching a point where responsibilities become too vast for one person is part of the growth process.

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POST: simplify your revenue model

podcast: listen to leading local business

You'll also love

Socialize

tell me more

I'm Katie — Your Outsourced COO.
I help local businesses lead well and grow profitably.

Meet Katie